Get The "Sales Copy Kit" 
That Gets Your Copy Done.
Get The "Sales Copy Kit" 
That Gets Your Copy Done.

If you have a product, service, course, membership, or offer to sell… 
the right copy is essential. 
In fact, 80% of the time, when a webpage or funnel isn’t working, it's a COPY problem. 

So I'm giving you MINE, which I've used to produce an estimated $500M in sales...
  • ​Gain access to my years of experience writing cash-generating copy for clients like Tony Robbins, Jeff Walker, Amy Porterfield, Michael Hyatt, Kevin Harrington, and MORE...
  • Our “lesson plan” is simple ... we work on all the copy you need to launch and sell your offer (in the right order, step-by-step). And we’ll do it using a cutting-edge, project-based method to help you get all your copy DONE, faster and more effectively.
  • You get my massive file of templates the very same ones I created for my own copywriting projects (for selling my own stuff) and for our Client Projects. Battle-tested, road-ready, conversion copy that will close more sales for you.
  • ​Get your copy critiqued and red-lined ... so you can revise and rewrite through multiple drafts until that copy of yours is a well-oiled selling machine.
  • SAVE MONEY - instead of paying TEN TIMES as much for an expensive copywriter (who may or may not deliver copy that actually sells … who may or may not be available for revisions … and who may or may not even deliver your finished copy by the deadline!)
  • SAVE TIME - instead of playing a never-ending game of “back and forth” with a flakey writer you don't know (and who is untested), write the dang copy YOURSELF, when you need it! 
  • ​ELIMINATE the nail-biting, stomach-churning ANXIETY ... of waiting on that freelancer, wondering when (if ever) you’ll get your requested copy or revisions!
  • MAKE MORE SALES … whenever you want. Because you’ll be your own best copywriter (and you’re always available and always your own #1 priority) … even at the last minute, and at no extra cost!
What the experts are saying...

“Our Sales Went Through The Roof”

"I first met Ray when I was still working with Tony Robbins. We needed a sales letter for a new product. Hiring Ray to write that sales copy was one of the best decisions we ever made, because he nailed it. Every time we used Ray's copy, our sales went through the roof."

Amy Porterfield
Creator of Digital Course Academy

“Best Copywriting Teacher I Know”

"Ray Edwards is not only a master copywriter, he is the best copywriting teacher I know. Whether you are selling a product, a service, or a point-of-view, Ray's program will give you the training you need to move your prospects to buy NOW."

Michael Hyatt
New York Times Bestselling Author

“There’s Nobody Better”

"Ray Edwards knows how to ethically sell. There's nobody you make more sales, help more people, and feel great about the impact you're having."

Stu McLaren
Creator of Tribe and Searchie

Launching Can Be Scary

Even though thousands of people (more than ever!) will attempt to launch a product, service, course, or membership for sale online this year, very few will succeed.

Some people will enjoy a few sales, and perhaps “break even” on the money they invested in their launch. A few others may actually make a small profit. 

But many will not make back their initial investment (especially when you factor in all the time they spent trying to get their business going).

Maybe it’s even happened to you already. You’ve attempted to promote your product or service, but you end up with very few sales. 

Maybe you even put in the time and expense to take a course, write a mountain of launch copy, host a webinar, run paid ads, or set up an elaborate sales funnel, but the time and money you spent on these strategies just didn’t pay off the way you hoped it would.

Why do even good products and great offers so often just FAIL?

Good Products FAIL 
Because of BAD COPY.

When your launch doesn’t go as planned, it’s frustrating. It’s humiliating. It’s exhausting. And sometimes it can cause you to question whether you’ll ever have the successful business you hoped for when you started.

Listen, if you’ve ever felt like this, let me just reassure you that you’re not the only one. And let me also tell you that it’s not your fault if you’ve launched in the past and had less-than-stellar results.

You see, 80% of the time when a web page or funnel isn’t converting, it’s a copy problem. And the reason why your past launches may not have paid off is because most business owners just don’t know enough about writing effective sales copy

Think about it: Copy is in absolutely EVERYTHING you do online, from your social media posts to emails, to sales pages, even video scripts, and blog posts.

Even if the business training courses you’ve taken include a copywriting “module” or “bonus,” it’s often a “one-size-fits-all” copy training, and it’s typically not enough to teach the kind of persuasive writing that can knock your audience’s socks off and generate consistent sales online, through all types of media and formats. 

After all…

If You Had the Best Copywriters in 
the Business Working for You 
(Like the Big Companies Do),
Then You'd Have Million-Dollar Launches, too...

Ahh, to be so lucky.

But you PROBABLY don’t have the budget to drop $50,000-$100,000+ on the copy for one launch. You don’t have a highly-trained launch copywriter on your team... heck, you may not even have a team

So it’s no wonder that your funnels, webinars, or other launch attempts didn’t result in the 5- or 6-figure launch you wanted - or the 7- and 8-figure launches you dream of. It’s no wonder that everyone else makes it look so easy, while you struggle to get your product or service off the ground.


Maybe your launches have kicked butt! If that's you, congratulations! And I'm just guessing on this next part.... I'm guessing that one of the butts that got kicked was YOURS. 

Because if you wrote all that copy yourself... you know how grueling that can be.

Until now, that is.

Introducing The Sales Copy System...

This Is NOT Just a "Copywriting Course" ... It Is a Logically-Sequenced, Template-Based, "Learn As You Launch" Sales Copy System... 

This Is NOT 
Just a "Copywriting Course" ... 
It Is a Logically-Sequenced, 
"Learn As You Launch" 
Sales Copy System... 

This WORKS ... Even If You’ve Tried To Write Copy Before… And Even If You Don’t Think You’re A Writer

Why This Is Different ...

Maybe you’ve tried some of the copywriting "templates" or "generators" that seem to be for sale everywhere you look… 

...and maybe, like so many others, you were bitterly disappointed to find out those things just simply do not work. 

So it feels like too much to hope for... maybe it seems too hard to believe that this ONE System really could be the solution to your sales woes. 

But this is unlike any "course" you’ve ever tried before. 

That’s because for the first time ever, we’re implementing a cutting-edge, project-based system. 

You won't be learning copywriting by working on abstract ideas (or worse,  working on outdated "examples"). 

In the Sales Copy System, you learn by writing your own actual copy, for your own actual product or service. This System will...

• Get you churning out fast, effective sales copy for every part of your launch... and for your business.
• Using our unique, heart-based (and powerfully persuasive) method for creating highly-effective Direct Response Copy - SO THAT you can "sell without sleaze".

• In fact, I can promise you that if you do the work, this system will have you writing the best cash-generating copy you’ve ever written — starting with the very first session!

And you are gonna LOVE this...

This is not a stale, lonely "digital course" experience. 

It's more like taking a college class at a school with a lively, active community.  

You'll get to know your team of instructors, and your classmates too. (Never fear, Introverts - you get to choose your level of "peopling".)

And if community is your jam...

You're gonna love the supportive, thriving community we are building here.
And while the Community is a fun, safe, and helpful place we never lose sight of the reason for the Community  — so you get better results with both learning and implementation of the strategies in the course.

You’ll get access to the program, where you’ll:
  • Get the copywriting done for your product, launch, membership, coaching program - whatever you sell! 
  • ​"Learn-while-you-Launch" approach to Copywriting (the #1 skill that will multiply your sales from every launch you do.)
  • Discover the ultimate secret of setting up the sale in your pre-launch copy – connecting with your audience in a way that has them waiting to buy from you — so you don’t even need a hard “pitch” to make sales!
  • Plus you’ll learn my tried-and-true methods to save time writing all of the copy needed for a highly-successful launch, quicker and easier than you ever thought possible!
I know, these sound like bold claims. But I’ve used these strategies to help dozens of my clients have some of their biggest launches ever, clients like...
  • Tony Robbins, Author of Awaken the Giant Within and Money: Master the Game
  • ​Michael Hyatt, Founder of Michael Hyatt & Company, New York Times Best-Selling Author
  • Stu McLaren, Creator of TRIBE and Searchie
  • ​Mark Timm, Entrepreneur and CEO of Ziglar Family
  • Pedro Adao, Founder of 100X Academy, Creator of Crush It with Challenges
  • Joe Barton, Founder and CEO of Barton Publishing
  • Rachel Miller, Creator of Grow Your Audience
  • Jeff Walker, Creator of Product Launch Formula
  • Amy Porterfield, Creator of Digital Course Academy
  • Kevin Harrington, Inventor of the Infomercial and “The Original Shark” on Shark Tank
  • ​Tom Ziglar, Son of Zig Ziglar and CEO of Ziglar, Inc.
  • ​Jack Canfield and Mark Victor Hansen, Co-Authors of Chicken Soup for the Soul
  • ​Michael Jr., Comedian, Podcaster, Entrepreneur
  • And MANY More!
And I’ve shared these same strategies with countless students, who have applied these methods to successfully scale their launches in less time. And I know these little-known copywriting secrets will work for you too.
Are YOU Ready to Generate 
More Cash on Your Next Launch?

Here’s a sneak peek at what you’ll learn when you register for this six-week program now:

  • How to quickly and easily write all the parts of a full-scale launch, without quitting your day job or staying up all night writing!
  • The secrets top copywriters know about persuasive language that makes your offer irresistible — resulting in buyers who understand the value of your product (and fewer refunds)!
  • 10 common copywriting mistakes almost everyone makes, and the simple fixes that will make your copy stand out and get the result you’re looking for.
  • ​A deceptively simple way to increase attendance at pre-launch webinars or trainings!
  • ​The simple, 5-step strategy to conquer the task of writing a compelling sales page – it’s easier than you think! 
  • ​How to avoid coming across as salesy or sleazy in all of your copy – never again worry about whether your audience trusts you have their best interests in mind! 
  • ​A surefire strategy for overcoming objections before they even come up – you’re gonna love this!
  • Plus you’ll even learn my favorite methods for writing more copy in less time – you’ll even amaze yourself with this neat little trick!
And much, much more. By the time you’re finished with the six-week Sales Copy System, you’ll know everything you need to know about copy that maximizes your launch results – guaranteed!
Take a look at what others are saying about OUR copywriting programs:

Ray's programs will truly help you write your worth. 

Ray is a copywriter in a class of his own. His courses, programs, and masterminds will provide you with the tools for creating a million-dollar-plus business. Ray's programs will truly help you write your worth. 

Dr. Fred Jones
Worthologist and Best-Selling Author

He has literally changed my career and my life!

I'm thankful to call Ray a mentor and a friend, and he has literally changed my career and my life! He's taught me so much about copywriting, marketing, mindset, running my own freelance business, and serving other people. If you are thinking about taking any of his programs… you need to do it! 

Beth Schmeisl
Ray Edwards' Certified Direct Response Copywriter

Thank you, Ray, for all you've done and continue to do to help online entrepreneurs. 

Thanks to Ray, I love working from home as a business coach. I help people develop their brand, improve their list-building strategies, and provide done-for-you copywriting. Thank you, Ray, for all you've done and continue to do to help online entrepreneurs. 

Marisa Shadrick
Marketer and Ray Edwards' Certified Direct Response Copywriter

I’m not sure where I’d be without Ray’s influence in my life.

I’m not sure where I’d be without Ray’s influence in my life. Copywriting allows you to get to the core of your message, but the deeper you go, the more you'll find that it’s about how you can improve your clients' lives. And that’s what Ray has done for me. If you are considering any of Ray’s courses, don’t hesitate. If you are concerned about the investment, it’s likely because you are afraid to fail. When you are willing to fail, you’ll be surprised what obstacles you can overcome. 

David Mulvaney
Entrepreneur and Ray Edwards' Certified Direct Response Copywriter

If copywriting made such a difference for these folks, just imagine what the immersive learning experience of The Sales Copy System can do for YOU!

Want to know exactly what’s inside? Here’s the breakdown, week by week...

(This is our current outline, subject to improvement.)

And when I say "improvement", that means I will be changing it as we go - in order to get you better results. So there.

You'll Also Get...

  • Weekly question and answer, copy critique, and coaching sessions, so you walk away knowing you understand the materials and can implement them right away.
  • Full one-year access to the Copywriter Community, so you’ll have continued support, even after the initial 6-Week program is done.
  • Plus these bonuses...

Your "Backup Brain"

Personal Knowledge Management System

Just a Fraction Of What You Get
  • Remember Everything You Read ... without spending hours searching files and drives.
  • Instantly Find Anything You Wrote - EVER. Grant yourself the gift of “perfect recall” of all the stuff you’ve ever written.
  • Build a Powerful Index Of Your Notes.  Assemble new speeches, essays, articles, even books - instead of writing from scratch.
  • Never Start A Project Until It’s 80% Complete. Without stress, without “borrowing” from someone else, and without research.

"Ray's Secret Toolbox"

Powerful Cutting-Edge Advantages & Tech

A Look At SOME Of What’s Inside…
  • The $700 “Black Box” That Replaces $5,000 in Tech ... This is literally a multimedia production studio “in a box”. HOT!
  • Your Own $70,000 “Junior Writer” For Less Than $150. This frighteningly good writer is available to you 24/7. UNREAL.
  • This “Instant Podcast System” Just Out TODAY. But it’s been “in testing” for weeks and is rock-solid. Literally START a PODCAST, build the website, upload the first episode, and have it on Apple, Spotify, etc … in TWO MINUTES.
  • Edit Video & Audio As Easy As a Word DOC. Plus you get screen recording, transcripts, and more. STUNNING.
  • ​Plus, Every Tool In The “Wizard’s Toolbox”, Updated Regularly. That’s right, from now on you’ll have top-secret access to Ray’s Personal “Chamber of Secrets”.


MARCH  27, 2022 AT 11:59 PM PDT

“The Speed Writing WORKSHOP”

10 Times Better. 10 Times Faster

Ray Reveals His Process For Rapid Writing In This On-Demand Workshop.
  • Closely Guarded Secrets of Writing 5,000 Words a Day ... And there is so much more to it than “dictation”. FIRE!
  • Tech and Tools For Blazing Speed - WITHOUT TYPING. When Ray lost his ability to type and handwrite, he got REALLY fast and accurate. NOW YOU CAN TOO
  • The “Patterson Protocol” For Building a Writing MACHINE. What the world’s top-selling novelists taught Ray about a new paradigm for building a fortune-making writing factory.
  • Speed+Accuracy+Conversion Power = 10X Income. This is ALMOST a “license to print money”. And it goes so much deeper thank you’re thinking…
  • ​How To Create Category-Defining Content & Copy With Seemingly “Supernatural” Speed, On Demand. Develop this superpower, and you literally get to “Choose your own adventure.”

Here’s What Students Are Saying About My LIVE Copywriting Training:

“I Have the Tools and the Confidence Now…”

Lisa Cosentino, Business Advisory Practice Leader at Wouch, Maloney & Co., LLP Certified Public Accountants

“I Know This Will Jumpstart My Business”

Tony Comer, Independent Executive Director of The John Maxwell Team

“Writing For Myself Has 
Been Difficult in the Past…”

Bryan Switalski, CMO at Leverage Clarity

“Discipline Leads to Creativity”

Becky Warner, Finish Line Branding

“I Feel Like I Can Do This Now”

Brenda Attaway, Owner at Lakewood Australian Labradoodles

“It’s Given Me a Lot of Freedom in My Business”

Larisa Dickson, Life and Business Strategist at Larisa Dickson
Now, I know you’re excited about finally getting the results you dream of from your launches. But I also know what you’re thinking…

How Much Does It Cost?

If you hired a copywriter for your launch, you’d pay a minimum of $15,000. But at that price point, you might or might not get someone with experience writing effective launch copy.

Many trained copywriters with experience in launch copy are charging $50,000+ for a full launch package.

BUT you’ll pay far less for this course.

Though you’ll get expert copywriting help and feedback as you write each step of your launch, it certainly won’t cost $50,000. It won’t set you back $15,000, or even $7,500. In fact, you’ll only pay a fraction of that price.

Isn’t setting yourself up for a successful launch (and for more sales, at higher prices, every day after that) worth at least $997 to you? 

Of course, it is. And that’s why you need to click here to register now before this round closes at 11:59 PM PDT on March 27, 2022... and remember, that's when the introductory price disappears. 

(The next time we open The Sales Copy System, the price will be $1,997.)

Here's Ray's 100%, 14-Day Iron-Clad,
No-Hassle, FAST Money-Back Guarantee

Yes, there is a guarantee. If this program isn't 100% what you want... if you aren't soon cranking out your own high-converting sales copy... if you aren't finding that you are delighted with your experience ... for any reason ... or for NO REASON AT ALL ... we REFUSE to keep your money.  

Just let us know within 14 days of our launch date of March 28, 2022, by email or phone (our number is +1-509-624-2220, and we answer Monday -Friday 9am-5pm, US Pacific Time)

We will promptly and cheerfully refund 100% of your money.  And we'll still be friends.

One Way Or Another, You WILL PAY 
For A Sales Copy System

Here's the thing, you will pay for a sales copy system. You'll either pay for it in blood, sweat, and tears (as you develop your own over the next 5 to 10 years).

Or you may pay for it in the form of the exorbitant fees paid to “Top Gun” copywriters (you're really paying them to use their system to produce your copy).

Or you may just want to get your hands on The Sales Copy System I have already created for you. And then we will help you customize it. 

Be clear on this: this is not just some “new copywriting course”. This is a system producing all the sales copy you need. 
And yes, you will find yourself “learning copy” as you fill in and customize the templates and outlines we supply.

You’ll be “assembling” the actual copy for your actual product, launch, membership, or coaching program. 

All the pieces, in just the right order, in 6 implementation sessions. You'll be working side-by-side along with me and my coaches, as we deliver each piece of the system and help you customize it for your own business or offer.

And then we walk you through the "rewrites" and show you how to go back through and customize all the templated copy, blended together with your own, so that the template becomes invisible.

This program will ultimately sell for $1,997… but because you're getting  Charter Members Access to the entire program… 

Your price is NOT $1,997.. you pay only $997. 

That's one payment of $997 for FULL YEAR of ACCESS!  (There is a nominal maintenance fee after year one, to keep you up-to-date, active in the community, etc. This optional fee is just $197 per year,  and is NOT automatically charged.)

This offer is only good to those who have received the email that led you to this page… and it's only valid until 11:59 PM PDT, Sunday, March 27, 2022.  After that you'll have to be the same price as everyone else. It will still be a bargain. But I think you'll agree $997 is much better. 

So why are we offering such a substantial break on the price? Because you are joining us as a Charter Member … and because we value your feedback during the program so we can continue to improve.

Bottom line: you are getting a complete Sales Copy System, created by me, customized by you & me & my team ... together with my coaches… and instead of paying $1,997 ...  you pay only a single payment of $997. 

But hurry - time is limited. This offer expires Sunday night, March 27, 2022, at 11:59 PM PDT.

P.S. Register now to get EXACTLY what you need to prep for your next successful launch – because you too can achieve the launch results you’ve been dreaming about!
Ray Edwards is a world-renowned Communications Strategist and Copywriter, the Mastermind behind over $400 million in sales, and teacher to thousands of successful students.

He’s also the author of How to Write Copy That Sells and Permission to Prosper, and creator of “The Copywriting Academy,” the “Certified Direct Response Copywriter Program (CDRC),” and The Ray Edwards Copywriting Agency.

Ray’s clients include New York Times best-selling authors Tony Robbins (author of Awaken the Giant Within and Money: Master the Game, Jack Canfield and Mark Victor Hansen (co-authors of Chicken Soup For the Soul), Jeff Walker (author of Launch), and many more.
Copyright 2022 by Ray Edwards International, Inc. All rights reserved.