Give Me Just FIVE 5 Days ... 
And I'll Help You Create Your Own 
High-Converting Sales Page...FREE

Join the 5-Day Sales Page Challenge

Use My Proprietary Sales Page Framework That Has Sold Over $400 Million

This Framework has created consistent results for entrepreneurs, coaches, consultants, copywriters, brick and mortar shops, licensed professionals, dog trainers, massage therapists, authors, MD’s, PhD’s, teachers, and virtually any kind of business you can name.

I will personally walk you through the Exact Framework, Formulas, and Checklists we use in my company to generate million-dollar Sales Pages - and this is all standard as part of the 5-Day Challenge.

Here’s Our Schedule For the 5-Day Sales Page Challenge

Day 1: Map Out Your OFFER, Copy Blueprint & Checklist
(Monday, March 7, 2022) 12:30pm EST - 2pm EST

If you want to reach your destination, you have to know where you’re going. That’s what we do here on Day 1. What kind of sales copy are we writing, what is it going to look like, and how much money do you expect it to generate? We’ll answer these questions and more.

Day 2: How the PASTOR Framework Keeps People Reading
(Tuesday, March 8, 2022) 12:30pm EST - 2pm EST

There's an entire copywriting course built into my trademarked P.A.S.T.O.R. Framework(TM). In this session, we will map out exactly how this framework helps you identify what to say to your reader, and how to say it, so that you keep their attention riveted on your sales copy.

Day 3: Crafting Your Iconic Sales Message & Persuasion Map
(Wednesday, March 9, 2022) 12:30pm EST - 2pm EST

We will walk you through how to construct a sales message that is “Iconic” (even people who don't buy can explain to you why they should.) We also lay out the "Persuasion Map" which allows you to answer questions and objections before they're ever raised. Get your readers thinking through the sales process along with you instead of fighting against you.

Day 4: The Buyer’s Journey - 15 Steps To a Page That Converts
(Thursday, March 10, 2022) 12:30pm EST - 2pm EST

Use the same "Persuasion Architecture" that we use to make sure you employ every tool available to you to make your sales skyrocket. You'll never miss a crucial element of great copy or leave any psychological trigger unused. This is where you double or even triple your sales, because you took the time to do something nobody else does.

Day 5: Finish Up Your Copy & Start Using It To Make Sales!
(Friday, March 11, 2022) 12:30pm EST - 2pm EST

Once we get to this day, you’ll understand why I love it so much. Today we are finishing up your sales page and getting it "out there" making sales for you. We will go beyond "templates" and create some magic. This day will be fun!

“Ray, Do I Even NEED a Sales Page?”

Let’s start with this...

 What IS a "sales page"?

It is one single page on your website which “makes the case” for your prospect becoming your client or customer. 

A sales page is a page with a single purpose for existing - it persuades people to buy from you.

It's more important in today's economy than ever before. Here's why…

Your clients are lost and confused and hurting.

They have a problem they need to solve, and yet they are faced with an online maze of mediocrity. They have no idea who to trust. They are crying out for someone to come help them. 

The purpose of your sales page is to use the power of proven language patterns to give your clients the answers to the following questions. These are the questions they are asking you:

  • Who are you, and why should I listen to a word you say?
  • Exactly what do you know about my problem, and what do you know about how to solve it?
  • How does your solution work, and how does it overcome the pitfalls from which all the other similar products suffer?
  • ​What proof can you offer?
  • ​How much does it cost, and how can I be sure you're not going to rip me off?
Those are just the opening questions in this dialogue between you and your clients. Most so-called "sales pages" don't answer any of these questions. That's why most sales pages don't make sales.

Perhaps you have such a page. 

Or perhaps you are offering products or services online, and you're not making sales. You may now just be catching a glimpse of the reason why.

In this 5-Day Sales Page Challenge, you and I are not only going to answer those five questions, we're going to walk through at least a half dozen more. We are also going to use a 15-point checklist that helps you build a complete selling message that will get you results.

If you haven't yet made any sales, it's possible the copy you write during this challenge will mark the official and actual launch of your business. 

What if you join this challenge, you write your copy (and get feedback from our community of copywriters), and you find your income from your business doubles, or triples? What if you even saw your revenue multiplied by a factor of 10?

While I cannot guarantee a single sale (or a single dollar) to you, I can tell you that I have seen so many people 5X or 10X their sales just by changing their copy, I am no longer surprised by it.

Although, I'm always delighted.

And I want you to have that feeling too. Won’t you join us?

Here’s The Reason We’re Doing This Together

Until now, the only way to get this training was to enroll in the Copywriting Academy Coaching Program for $2,997.

So why are we making it available for FREE?

Here’s three reasons why…

  • We want to help. These days many businesses are suffering needlessly. So often, when we are called in to consult with businesses who desperately want to increase sales … the ONLY thing we add or change is new copy on the sales page.
  • We want to prove we can help - by actually helping. This is easy for us to share and we will give you GREAT value.
  • Our hidden agenda: maybe you’ll invest more with us at some point in the future.
Ray Edwards is a Communications Strategist, Copywriter, an International Best-Selling Author and Speaker. His podcast, The Ray Edwards Show, is consistently one of the top-ranked shows in the major podcast directories, and has been downloaded over 2 million times. 

Ray has worked on copy and marketing with some of the most powerful voices in leadership and business. He's helped generate an estimated $400 Million in revenue for clients like Tony Robbins, Michael Hyatt, Jeff Walker, Dan Miller, Jeff Goins, Jack Canfield, Frank Kern... and many more. 

He's been featured on,, and

Put Ray to work for you now - for FREE!
What My Students Say

"Ray's programs will truly help you write your worth." 

Ray is a copywriter in a class of his own. His courses, programs, and masterminds will provide you with the tools for creating a million-dollar-plus business. Ray's programs will truly help you write your worth. 

Dr. Fred Jones
Worthologist and Best-Selling Author

"He has literally changed my career and my life!"

I'm thankful to call Ray a mentor and a friend, and he has literally changed my career and my life! He's taught me so much about copywriting, marketing, mindset, running my own freelance business, and serving other people. If you are thinking about taking any of his programs… you need to do it! 

Beth Schmeisl
Ray Edwards' Certified Direct Response Copywriter

"Thank you, Ray, for all you've done and continue to do to help online entrepreneurs. "

Thanks to Ray, I love working from home as a business coach. I help people develop their brand, improve their list-building strategies, and provide done-for-you copywriting. Thank you, Ray, for all you've done and continue to do to help online entrepreneurs. 

Marisa Shadrick
Marketer and Ray Edwards' Certified Direct Response Copywriter

"I’m not sure where I’d be without Ray’s influence in my life."

I’m not sure where I’d be without Ray’s influence in my life. Copywriting allows you to get to the core of your message, but the deeper you go, the more you'll find that it’s about how you can improve your clients' lives. And that’s what Ray has done for me. If you are considering any of Ray’s courses, don’t hesitate. If you are concerned about the investment, it’s likely because you are afraid to fail. When you are willing to fail, you’ll be surprised what obstacles you can overcome. 

David Mulvaney
Entrepreneur and Ray Edwards' Certified Direct Response Copywriter

Enroll Now And Get These 3 FREE Bonuses

  • FREE BONUS #1 - Case Study with One of Ray’s Top Students. This fascinating Case Study, one of Ray’s students, shares her journey of going from making 6 Figures a year as a writer, to making SEVEN figures a year (over a million dollars.)
  • FREE BONUS #2 - Blank copies of Ray’s Worksheets, Frameworks, and Checklists. You can use these over and over again to write as many winning sales pages as you want!
  • FREE BONUS #3- Watch Ray (and his Coaches) Review REAL Sales Letters. One of the most popular things we do is these copy reviews. Listen in as Ray (and/or his Certified Copy Coaches) takes different pieces of student-written sales pages, rips them apart, and then helps the student put them back together to maximize the selling impact. You will learn so much that you can apply to your own copy!

What Is The Schedule and Agenda?

What Is The Schedule?
The challenge takes place the week of Monday, March 7, 2022. Class will begin promptly at noon Eastern time, and it will last no more than two hours each day.
How Much Time Will It Take Each Day?
Assuming the class lasts two hours, we advise setting side an extra hour or so to complete the exercises. Of course the time required will vary, depending on your level of experience and how fast you write.
Will This Work For My Business?
We haven’t found a business yet this approach will not work for. So yes, it will work for your business.
How Long Do I Have Access?
You have access to the recordings within the private Community group - for the week of the actual challenge (Monday, March 7- Friday, March 11). After that, we will send you the recordings in our Kajabi training system.
Is This Going To Be Live?
The challenge is definitely live - me and my team will be right here with you the whole time. Portions of the instructions may be pre-recorded, and for SURE every day we will host a live session, with live Q&A time.
What If I Don’t Finish In 5 Days?
Just make sure you watch all the videos in the 5-day period of the challenge, take notes, and fill in your worksheets. Then you'll have everything you need to finish your sales page - or even to write a different one! After the challenge, you get downloadable versions of all the recordings so you can repeat the process, or even complete the process, whenever you like.

“Best Copywriting Teacher I Know”

"Ray Edwards is not only a master copywriter, he is the best copywriting teacher I know. Whether you are selling a product, a service, or a point-of-view, Ray's program will give you the training you need to move your prospects to buy NOW."

Michael Hyatt
New York Times Bestselling Author

“Our Sales Went Through The Roof”

"I first met Ray when I was still working with Tony Robbins. We needed a sales letter for a new product. Hiring Ray to write that sales copy was one of the best decisions we ever made, because he nailed it. Every time we used Ray's copy, our sales went through the roof."

Amy Porterfield
Creator of Digital Course Academy

“There’s Nobody Better”

"Ray Edwards knows how to ethically sell. There's nobody you make more sales, help more people, and feel great about the impact you're having."

Stu McLaren
Creator of Tribe and Searchie

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